What we do

Our mission is to realize a significant and lasting impact on the activities of our clients working in the area of health.

We advise organizations in the health care sector on challenges in the areas of strategy & management, operations and marketing. Our expertise lies in these four areas, in total covering all steps from the definition of an idea to the execution of a plan. We work on these areas exclusively to be able to offer in-depth knowledge and excel in the support we offer.

Strategy


Strategy refers to the definition of the goal of an organization and the plan how to realize it: what are the necessary steps and how to deploy resources efficiently & effectively. We start from a thorough analysis of the context, identify drivers of change and translate this in a strategy that is aimed at realizing the organization’s full potential.

Possible services include

  • Define the corporate strategy and align all teams
  • Support organizations in setting up mission and vision
  • Advise the organization on opportunities for growth

Case study

Three hospitals in Belgium contemplated working together in a network, following the recent law on networks. raz elaborated different strategic scenarios, based on an in-depth analysis of the market, to allow for an informed choice.

Case study

This Belgian pharmaceutical company brings high quality medicine to 30 countries in sub-Saharan Africa. raz developed a portfolio strategy with a detailed action plan for the company for deployment in sub-Saharan Africa over the next decade.

Management


Management is the skill of accomplishing the strategy & goals through the implementation of effective means, while assuring that all resources perform at the highest possible level. We go beyond recommendations, supporting management and employees hands-on in the pragmatic implementation of management decisions.

Possible services include

  • Set up & roll out corporate policies
  • Establish procedures for all levels of the company
  • Translate strategic choices into operational tools & KPI’s
  • Strengthen management through mediation & coaching

Case study

One of the most important sources of income of this international NGO is the reselling of the gifts they receive. raz analyzed the potential for increased operational efficiency and advises the management level on the best way to realize it.

Case study

This pharmaceutical company - active in multiple countries with a large portfolio of products - asked raz to provide actionable recommendations for improvement of their pipeline management, product acquirement and launches.

Operations


Operations are what transforms raw inputs into desired results, creating and delivering value to the customers. Two or more connected operations constitute a process. We advise our clients how to eliminate or reduce non value adding tasks and time, maximize value for the client and increase efficiency, based on lean management principles.

Possible services include

  • Evaluate processes in production, admin or supply chain
  • Create a plan to implement the optimized processes
  • Coach and support teams throughout the implementation
  • Set up an organization’s project management

Case study

Seven hospitals want to render operations more efficiently by externalizing and centralizing all supporting services. Based on expert studies conducted for every supporting service, raz presented a detailed analysis of all possible scenarios.

Case study

The world leader in the field of Functional Respiratory Imaging (FRI) wants to expand its international presence. To assure scalability, raz reviewed internal processes and procedures and trained an internal team to assure operational excellence.

Marketing


Marketing is the process of matching products with the stakeholder’s needs at a profit. We help define the best marketing strategy and right product mix, as well as the most effective stakeholder communication strategy, based on thorough market research and aimed at maximum profit & sustained business.

Possible services include

  • Define the product portfolio & customer segmentation
  • Set up & implementing CSR efforts
  • Establish tailored marketing strategies

Case study

In preparation of the international expansion of a Chinese pharmaceutical company, raz contributed to the report in preparation of the global expansion of their activity, covering go-to-market strategies, market assessments, regulatory affairs, a.o.

Case study

This new European knowledge platform has the ambition to be a catalyst for innovation and knowledge transfer in the area of respiratory medicine. raz provided the proceedings of the first interactive workshop with experts from around the world.